For over a century, men and women have been relying on shampoo to get their hair squeaky clean. Shampoo typically refers to a liquid detergent that cleans hair with a rich, foamy lather that can be rinsed out, and for a long time many have considered it to be the only way to effectively keep hair clean.
However, that foamy lather that people love is actually doing more harm than good to your precious locks. The ingredient which creates this lather is called sodium lauryl sulfate, and it has been proven to do serious long term damage to your delicate hair and scalp.
Sodium lauryl sulfate is a harsh detergent which bonds the grease and dirt in your hair, allowing it to be easily rinsed out under running water. While no one wants hair that is greasy and dirty, this chemical also aggressively removes the natural oils that hair produce which keep it clean, soft and protected from breakage. Plus, it can cause scalp irritation and dryness, resulting in embarrassing dandruff.
As many people are now discovering the danger of washing their hair with sodium lauryl sulfate, hair care experts are turning to cleansing conditioner as a safer alternative to traditional shampoo.
Cleansing conditioners both clean and condition hair without the use of sodium lauryl sulfate. Instead, cleansing conditioners rely on gentle and natural ingredients like botanical extracts and vegetable glycerin which make hair healthier while allowing it to maintain its protective natural oils.
Of all the cleansing conditioners on the market, one of the most popular ones is the 5-in-1 Cleansing Conditioner by Wen By Chaz. This product does the work of a shampoo, conditioner, deep conditioner, leave-in conditioner and detangler. Wen’s Cleansing Conditioner uses natural ingredients which do not strip the hair of its natural oils. Instead, it restores hair to its natural healthy state.
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Unlike traditional drug store shampoos, Wen’s Cleansing Conditioner won’t dry out your hair. Its unique formula can transform hair after one use. Hair that was dry, frizzy and damaged as the result of years of shampoo usage will be soft, shiny and manageable overnight.
If you have been using traditional shampoo throughout your life and find that your hair is dry and damaged no matter how often you condition it, it’s time to switch to a cleansing conditioner. Your hair will finally be soft and shiny like it was meant to be, and you’ll never buy a bottle of shampoo again.